Green Front Interiors & Rugs
About
Green Front Interiors & Rugs fills more than 35,000 square feet of showroom on Yonkers Road in Raleigh. Furniture, rugs, lighting, art, mirrors, florals and decor are laid out to be walked through, and much of it is bought directly from makers around the world.
The company treats those buying trips as part of who it is, and says the love of the journey is in every item on the floor. Prices are direct, which is the pitch: the same goods without the markup that a middle step would add.
What to know
- Farmville is the main campus and Raleigh is the other location.
- The company was founded by Richard Crallé.
- Den Crallé is president and chief executive.
- Dianne Cunningham is the chief operations officer.
- An email list keeps customers posted on what the stores are doing.
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